Idan Sidi Hauben

Tesla FSD

Driving is changing.
Insurance should too.
Tesla Full Self-Driving is proven to be twice as safe, so Lemonade takes 50% off every mile driven with FSD.

This project lives at the intersection of product, storytelling, and future-facing technology. Alongside the final experience, I’m sharing selected progress images and behind-the-scenes explorations, including early, unapproved concepts and directions that helped shape the outcome.

It even caught the attention of Elon Musk, who shared it publicly.

In collaboration with Ira Sholk


Link